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The Green Clause in RFPS and Contracts |
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As a simple task for any company wishing to promote the need for Green in their community and their marketplace, the SPA has suggested that all companies adopt an "Environmentally Preferred Purchasing" program. This does not preclude the other criteria that may apply to the purchasing process or price competition. The simple task of placing a "Green Clause" in all RFP (Request for Proposal) or pending contracts is simply a smart way to expand the environmental influence th |
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Third Party Certification for eco-consultants |
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Returning to the issue of certification by audit, the credibility of the audit is frankly built upon the key issues of independence, professionalism, and national standards. The dumping down of the certification process flies in the face of a horrific world crisis. We do not know what will happen when our present 6.7 billion people worldwide expand to the predicted 9 billion people in 2025, but we do know that it presents an unmet challenge with substantial consequences. |
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Establishing Standards for the eco-consultant Credential |
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Audits require a set of standards. Those standards can be very low or require a company to perform at a higher level of compliance. B Lab, for example merely requires a company to " rewrite its corporate governing documents to reflect its social and environmental mission and pay an annual fee of $500." Will Green certification quickly become a race to the bottom to see what firm will offer the easiest qualification requirements? |
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Eco-Consultant: The Credible Credential |
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The sure cure for Green washing is very evident. We have all heard the phrase that "You cannot prove what has not been measured." The proof of the first down in football is when they "bring out the chain" to measure whether the team has advanced the ball the required ten yards. How often have we seen a player jump up declaring a first down, but find out when the referees (auditors) measure the distance that the team has come up short? |
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The Green Certification Problem |
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The FTC has set out three criteria for legitimate advertising claims that seems to address the problems found in the marketplace. Substantiation, meaning that claims are based upon relieable evidence to support such claims. Specificity and Clarity, wherein broad and ambiguous advertising has no sure reference point. Overstatements, where claims may represent no real value over the competition. The fact that the FTC has taken notice of the puffery of Green advertising set the tone for this di |
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Highlighting an Eco-Friendly Painting Contractor: Eco G Painters |
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Eco G Painters is a professional house-painting contractor that is committed to eco-friendly practices. They paint with Greenguard certified and qualified paint certified by the United States Green Building Council's Leadership in Energy and Environmental Design (LEED) program for both interior and exterior painting. |
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Highlighting an Eco-Friendly Contractor: GreenWerks |
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GreenWerks is a Chicago, Illinois-based company that develops new, eco-friendly construction and green remodeling solutions for Chicago homeowners and businesses. They work to enable their clients to live a green lifestyle in a way that is measurable, manageable and practical. |
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Highlighting a Green Landscaping Business: Enviroscapes |
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Enviroscapes is a green landscaping business in Louisville, Ohio, but it's really much more than that. Todd E. Pugh, Owner of Enviroscapes, began mowing lawns in 1987. At 14, Pugh wanted to make some money to save for college. |
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Highlighting a Green Lifestyle Consultant: Health IQ |
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Health IQ offers a very interesting take on green lifestyle consulting. With offices in both New York City, New York as well as in Long Island, New York, Health IQ is a business that aims to help clients integrate green practices and knowledge into their lives. |
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